Initial Ideas: Film Poster, Film Trailer, Film magazine

For the film poster I will definitely be using a lot of black to show that the main character is being consumed by darkness. I will have the title in a contrasting colour to make it stand out, possibly in red to comply with horror film conventions.

My trailer will not have a lot of action or any scenes of gore and blood, instead I will only hint at it by the main character dropping a lighter and it causing a fire. Also all the inccidents in which someone is killed it will look like an accident in order to make the hope of her getting caught very slim making it seem like there is no chance she will be brought to justice.

Ideas for FIlm Poster

 

Ideas for Film Magazine

Ideas for Film Trailer

The idea of seeing the transformation of the main character will be what I mainly take from this trailer. Seeing the turmoil in her life before hand and then seeing her confidence grow. Unlike Cat woman he change will not be mainly positive so my target audience will condemn the change in the main character.  

Ideas: Names

Film Title

As the narrative is influenced by sixth form life I will also create a title that relates to this. As she has come to be possessed through her inquisitive nature and her want to do well I could call it A*  as this is what she is aspiring to get so it will link directly to the narrative making it more memorable. However this doesn't sound very horrifying and might be seen as kind of annoying by students who are stressing themselves to get A*'s themselves.

Another name I thought of was Knowledge as it implies that as humans we do not have the knowledge to overcome this satanic force which is a very big fear. It is the fear of the unknown so by insinuating this film will provide them with the knowledge the audience may feel more encourage to see it.

Dedication is another possibility as it poses the threat that even if you work hard and are a good person you can still be corrupted eradicating the idea that good conquers over evil. It also applies to the narrative as the reason the main character was possessed was because she was so dedicated to her work this will make the title more memorable causing more to go and see it. Dedicated could also be used as it is past tense suggesting that the main character's personality no longer exists

Tag line

She's above average - This relates to school life as this is seen on school reports, ectera, emphasising the narrative being related to school life and that something is wrong with the girl.

What would you give up to achieve success? - Using a rhetorical question directly involves the audience so it will make them feel personally threatened and think about the narrative to a more personal level as they would have to give up something in order to achieve success such as time or social events meaning they are already evaluating how far they would go.

She knows too much - This tag line will provoke the audience as they will want to know what it is that she knows that they don't. It also makes the knowledge seem forbidden which automatically makes the audience want to find out even more as it becomes more interesting.

Film magazine name

Updated - This implies that the magazine is up to date with what is relevant meaning the audience will be more attracted to it because they will want to know about current popular films. However this name would have to be for a generalised genre of film magazine because it doesn't have any relation to horror films. Also as we are in the digital era it will appeal to the target audience in the sense that they want to have all their technology, fashion and life up to date. They will see this magazine as a computer sees an update that needs to be performed every once in a while.

Riot - This connotes feelings of excitement and chaos. It suggests that the things featured in the magazine are a big deal and may even cause riots if they are stopped or unavailable attracting the audience as they think they are guaranteed something that will satisfy their needs if they read it. This will appeal to a male audience however while my target audience is female. It is short and snappy so will be easy to remember . It will as lo be able to create a font that relates to the meaning of the word.

Feared - This suggests that the magazine will contain material that will scare the audience. This will appeal to my target audience as they enjoy watching horror films. So by the title insinuating this from the get go the audience will be attracted to the feeling that they have found something to satisfy their needs with such ease.

Director Case Study :John Moore

About John Moore

 

John Moore was born in Dundalk, Ireland in 1970. He attended Dublin Institute of Technology, where he attained a degree in Media Arts and didn't think he would go into the film area of work. This soon changed with the creation of  a series of short films.

 

He is married to his wife Fiona Connon, a makeup artist whom he met through an industry friend early in his career in Ireland.

 

He had a very close encounter with a tank that was blasting through a wall on one of his sets. A stuntman managed to push him safely out of the way showing his very explosive style.

 

 

 

His career

After graduating he wrote a series of short films that were published in Ireland. He was then able to found  an Irish-based production company called Clingfilms throughtout the next few years.

 

He then started directing commercials, including the launch advertisement for Dreamcast, which 20th Century Fox found so impressive they gave him a $17 million (BTL) budget for Behind Enemy Lines in 2001.

He has gone on to make four films for 20th Century fox such as  Flight of the Phoenix (2004), The Omen (2006), and Max Payne (2008) as well as Behind Enemy Lines.

 

Each film reached quite high up in the box office but recieved very negative reviews from crictics proving he is more popular with his audience then he is with crictics. One claiming that "a Peckinpahesque, neo-Eisenstein stylist whose grade-B material has kept him from receiving the acclaim he deserves"

His film Max Payne was in fact influenced by a video game so is action packed. Although I do not intend to use a lot of action within my project I may use the idea of having different levels just like a video game.

Camera, Lighting & Sound

Camera

Throughout the beginning of the trailer I will be using a lot of medium close-up shots in order to emphasise the change in personality in the girl as I will be using medium close-up shots again after her transformation. The audience will be able to see and compare. For example during the conversion between the main character and the boy in order to show her shy nature while she is speaking to him and afterwards I will use a similar shot to show the change in her confidence in talking to him. Just like in Jennifer's Body.

I will use extreme close-up shots to show expressions of fear on the victims face and after the antagonist has just caused something bad to happen and to show her smug expression and emphasise her evil intentions. This will be used greatly in a scene filmed in a woods when she traps the boy and sets the wood on fire. A close up of the boys terrified expression will be used and a close up of the main character's evil smile to show this was her intention, to make the boy scared or even to kill him.

I will use establishing shots for the arches that the girl has to walk through so they audience can see the spooky environment . Each 'crime scence' will be introduced to the audience using an establishing shot.

I will use a lot of low angled shots in order to show the antagonist as being domineering and make the audience feel venerable especially during conversations with the other girl actress to show that she is now more confident then her.

I will use a point-of view shot in the beginning and near the end but with different lighting to make the audience feel like they are inside the antagonists head and they will be able to see the transformation. One will be used while she is walking through the tunnel.

Lighting

Profile lighting will appear frequently throughout my trailer as this implies that the character has something to hide as you cannot see their whole face. This will make the transformation of the main character easier because this type of lighting will be used more as she begins to change.

In order for the audience to experience the fear on the victims face properly I will use low angle lighting as it will illuminate their face leaving every thing else in darkness meaning this is all the audience has to concentrate on. It also implies that the character has been submerged in the world of the antagonist and hope is slowly dwindling. I will also use this in the beginning when the girl is walking home and when she's researching the satanic symbol to show her as venerable.

In the equilibrium I will only use ambient lighting in order to create a sense that everything is normal as it only uses light that is natural for example this shot from The Uninvited.

 I will also use this lighting after she has transformed in order to make the audience uncertain of what is happening. Her transformation will be hinted but not completely revealed so keeping natural lighting will make everything seem as if it is still normal.

Also the scene where my main character is falling asleep while researching on her laptop the room will be lit by a candle. This will create the effect that there are shadows flickering on the walls, it seems spooky.

 

Sound

I will use a stab of sound when the boy comes to scare the main character while she is studying in the library in order to create a false shock and then lull the audience back into a sense of security. I will also use this when she wakes up in the middle of the night to emphasise the panic in the main character. Again in a scene where she shouts at the rest of her class in order to make her shout seem more unnatural and scarier.

I aim to use a muffled kind of music in the background while the main character is walking through the tunnel in order to make it sound like the audience is listening to her head phones. This will make it seem like they are very close to her or inside her head.

I will use the same background music throughout the whole trailer however in the beginning it will be light and cheerful while during the end it will start becoming erratic and dark.